Brand Guidelines

Hands4Hope – Logo, Colors & Usage Standards

Brand & Name consistency

A visually and verbally consistent message is important to properly convey who Hands4Hope is and what we do. This is how we convey and communicate our brand so we can establish trust with our constituents, stand out in a crowded marketplace and ultimately increase Hands4Hope’s success. Imagine grabbing a can of Coca Cola in purple and green, would you trust what’s inside?

DO USE:  Hands4Hope – Youth Making A Difference (note spaces around a hyphen, capital letters including a capital A) on the first reference, and Hands4Hope (all one word, no spaces) thereafter.

DO NOT USE: Any other variation is incorrect. Do not use “H4H”, “Hands 4 Hope”, “hands4hope”, or “Hands for Hope”.

Logo Use

The Hands4Hope Logo may be full color (as shown), all black, or all white. Do not use colors outside of these options. When possible, the full color logo should be placed on a white background. See staff for exceptions. Ensure that the logo has adequate space around it so it does not touch other design elements and is not cut off.

Avoid using the logo alone in a branded document or graphic. Use the logo AND write out the organization name.

Logo for Hands 4 Hope, featuring a green handprint with a heart in the center, surrounded by a green oval with the words "hands 4 hope" above it and "YOUTH MAKING A DIFFERENCE" below it.

Primary Logo Use this whenever possible.

Hands 4 Hope logo with a heart in the palm

Image of white logo on black background

Hands 4 Hope logo with a blue background and white text and graphics

Image of white logo on our blue background

Colors and Fonts

The following colors are key! They create the look and feel of the Hands4Hope brand. It is important to use the exact color rather than something close. Ask for help if you are having trouble creating your web, social media or artwork using these specific colors. Black and white are also acceptable.

A detailed analysis of the color palettes of Arial, Calibri, Century Gothic, and Oswald fonts, highlighting their unique characteristics and uses.

Mission and Vision Statements

Vision:  A community of civic minded and socially responsible citizens for generations to come

Mission:  Inspire and empower youth in leadership and service

Values: Youth-Driven, Inclusion, Service, Collaboration, Integrity

Sample introductory language options:

  • Hands4Hope – Youth Making A Difference is a nonprofit youth driven organization with the mission to inspire and empower youth in leadership and service. Hands4Hope – Youth Making A Difference offers hands-on education and community engagement opportunities to youth in middle and high school through on-campus and after-school programs in Sacramento and El Dorado Counties.
     
  • Hands4Hope – Youth Making A Difference is a youth-led education and community engagement organization dedicated to inspiring and empowering youth in leadership and service. We nurture youth into socially responsible & civic-minded residents.
     
  • Hands4Hope – Youth Making A Difference is a youth-driven organization with Education and Community Engagement Programs that use the service-learning strategy to inspire and empower youth in leadership and service that has served Sacramento and El Dorado Counties since 2008. 

Other Guidelines

Photos: We get consent prior to sharing an individual’s photos, videos, or stories. See our privacy policy for details.

Hashtags: #ExploreActLead  #ServiceLearning  #YouthMakingADifference  #Hands4Hope

Our web address should be included in printed items when possible and written as hands4hopeyouth.org.